Philip Murphy and Associates Dental Practice
The Challenge
Website Northern Ireland was commissioned by Philip Murphy of Philip Murphy and Associates Dental Practice to design and develop a professional marketing platform for approaching new patients across Northern Ireland and the border regions.
The original website lacked enthusiasm and the ability to attract a new target audience. The website was also text heavy with little or no imagery and not very user friendly.
The Strategy
After gaining a thorough understanding of the website requirements and the type of website envisaged, WebsiteNI felt that a more professional and superior looking website the demonstrated a huge likeability factor was the main priority. A content management system was developed to allow our client to modify any section of the website at any time via secured access.
To give the website a more interesting feel, WebsiteNI sourced media clips that would animate certain dental procedures. Rotating flash banners would give the new site a much needed uplift.
The Results
Website Northern Ireland developed a superior looking website that provides a unique user experience, providing plenty of information on the specific treatments available. Users can also view a short media clip on some dental procedures.
Visit the website at www.philipmurphyassociates.com